Brand new colors come into view

'cause it's off brand and the colors tend to run.

Some brands of food coloring have been linked to cancer.

The brand's official color, red. The logo, the five-pointed star.

With me here in the booth is brand-new color commentator and former Isotots great, Bart Simpson.

With me here in the booth is brand-new color commentator and former Isotots great, Bart Simpson.